The Right Solution
With an expanding number of channels, you need a system that does more than just provide a summary. You require a technology that can integrate significant information and provide insights into the effectiveness of your efforts.
- Have you achieved the coverage and awareness you were aiming for?
- Do you notice an increase in positive brand conversations?
- Were you successful in directing traffic to your website, and what is the conversion rate of that traffic?
- Are your efforts effectively reaching the intended target audience and influencing their perception of your brand?
- What impact are your communication campaigns having on your business results?
If questions like these keep you awake at night, IBN's Campaign and Event Reporting solutions are the quickest path to finding the answers. Our innovative technologies painstakingly watch and measure your Key Performance Indicators (KPIs), collecting data to provide precise reports on the performance of your campaigns and events. Metrics are brought to life through interactive dashboards and informative context. You may quickly generate and deliver reports that graphically demonstrate the value and impact your multi-channel communication initiatives have on the business.